Private Label (PL) has recently been the biggest growing market in Japan, which growth rate is predicted to be 9.4% in 2012 and 33.1% in 2017 over 2011 in food sector alone.

Japan is one of the most profitable PL markets where consumers appreciate the value and spend on value-added products whereas there are many other price-oriented markets in Asia. Private Label Trade Show JAPAN offers the best business platform for overseas PL suppliers to find reliable business partners in Japan and Asia.